Sales and Marketing

Always aiming higher with Arche.

Growth through a customer centric

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The real growth comes from customers. They have needs and expectations and they have specific communication practices.



Understanding the needs, expectations and how customers communicate them are crucial points for enabling the company to align the business strategy, organization and delivery channels in order to ensure long term customer loyalty.

Working together

Our approach to sales and marketing is based on a customer-centric approach as a key tool and framework to guide business decisions.

working together

Key benefits

While working with us, we will support the management team designing operations and marketing activities toward a view of 360 degree on customers

Our process includes working on:

  • Customer profile and segmentation

    We support the management to enable sales team in understanding the customers' needs an behavior by developing the customer profile and segmentation.

  • Value proposition

    We focus on supporting the management team in designing the value proposition and customer acquisition process according to customer segmentation.

  • Customer experience monitoring

    Our experts focus and deliver tools and frameworks for assessing the customer experience and customer penetration.

  • Loyalty assessment

    Our team will support the management to design customer loyalty assessment tools and loyalty reward programs.

  • Customer care

    We will support designing customer care processes and integrate the customer-centric approach to organization culture.

We believe that a customer centric approach combined with excellent customer experience and internal capabilities to deliver what you promise to customers are the key elements for a sustainable growth of the organization.

Adela Leka

Let's deliver the right solution for your business